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Thatscricket - News - ICC may revive plan to popularise game

Published: Wednesday, June 20, 2001, 17:40 [IST]
 
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London: The International Cricket Council's (ICC) 175,000 Pound Ambassador programme to popularise cricket that had been put on a backburner could be revived.ICC president Malcolm Gray said the programme to popularise cricket throughout the world could still be revived following a review by the ICC's development committee.The Ambassador programme was the brainchild of former ICC president Jagmohan Dalmiya, who saw it as a way of popularising the game and transforming it into a "truly global" sport.After Cricket Week was observed last April in Bangladesh, the ICC appointed 23 cricketing greats and a renowned umpire as, "Cricket Ambassadors" to spread awareness about the game.Following the announcement of the programme Dalmiya had said, "The development of the game can be best ensured through active assistance of those who have played it at the highest level and this is why ICC has involved some of the best cricketers in its overall development process."Yet, one year later, all the Ambassadors have been recalled and there islittle prospect of them being sent out again."Suspension is not the right word, it's under review the whole of theCricket Week and that Ambassador programme," Gray told IANS at the ICCheadquarters at Lords. "We haven't got any budgeting for it at the momentand it's really just on the backburner."It was most successful, but it was tied around Cricket Week, which was afar bigger event and because as yet we're not definite that we want tocontinue on with the full round of Cricket Week, that's been put on thebackburner."The whole thing could be revived, it's just under review. The developmentcommittee is working on whether they go forward with it again."The 23 former greats appointed ICC cricket Ambassadors were Gary Sobers, Alan Border, Vivian Richards, Ian Botham, Sunil Gavaskar, Kapil Dev, Richard Hadlee, Ian Chappell, Imran Khan, Graeme Pollock, Barry Richards, Geoffrey Boycott, Martin Crowe, Michael Holding, Asif Iqbal, Tony Greig, Bishan Singh Bedi, Mushtaq Mohammad, Mike Procter, John Reid, Ravi Shastri, Duleep Mendes and David Haughton.Dickie Bird was the only umpire who was also appointed as an Ambassador.IANS

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