"This is very normal... it will get sorted out. We have not asked any cable operator to declare even 100 per cent of his subscriber base. We are only asking them to declare as many subscribers to us as they are declaring to other pay channels," Ten Sports India managing director SharmistaRijwani said.
She claimed the channel has a viewership in 30 million cable and satellite homes as on date.
Asked whether Prasar Bharti was still talking to Ten Sports for direct telecast rights for the India-Pakistan cricket matches, she said "that deal has not happened and no talks on it (are happening) now".
"DD officials have been in touch with me over the last few days but not on DD telecast. We have been trying to iron out some minor problems with the one-hour highlights and AIR rights which Prasar Bharti already has," she clarified.
On whether viewers will be able to watch the matches on PTV II, as some cable operators indicated earlier, she said, "PTV II signal is very weak in India...this may not be possible".