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Zee bags telecast rights for next 4 years

Published: Sunday, September 5, 2004, 23:53 [IST]
 
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Chennai:Zee Network on Sunday bagged the lucrative telecast rights for all international matches to be played in India for the next four years.

"The rights were awarded by the Board of Control for Cricket in India (BCCI) marketing committee," Board sources said in Chennai.

As per the tender opened on August 14, Zee had quoted $260 million while pledging a further Rs 95 crore for coverage of domestic cricket matches while ESPN had quoted $230 million.

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