हिन्दीಕನ್ನಡമലയാളംதமிழ்తెలుగు

Zee to decide on TV rights bid in 2-3 days

Published: Sunday, September 19, 2004, 23:53 [IST]
 
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New Delhi:Maintaining that the launch of its sports channel would go as scheduled, Zee Telefilms on Thursday said it would decide "in the next 2-3 days" on whether to submit a fresh bid for Board of Control for Cricket in India's (BCCI) domestic telecast rights, as suggested by the Mumbai High Court, or challenge it.

"This will be deliberated by the company's Board and a final decision will be taken by this weekend or Monday," Essel Corporate Head (Corporate Strategy and Finance) Rajeev Garg told PTI from Mumbai.

In a new twist to the issue, the Mumbai High Court on Thursday asked ESPN-Star Sports and Zee to make fresh bids by September 14, after the former challenged Zee bagging the four-year rights for 308 million dollars.

The court said if Zee agrees to submit fresh bids, it would declare the winner on September 15 or else arguments of both the parties would be heard on September 16.

Garg said the court's suggestion did not affect their talks to find a partner to launch the channel. "The talks are still on and we are in the process of deciding that," he said.

The Turner group and Ten Sports are among the companies that have shown interest in partnering Zee for the venture.

Garg said Zee was also gearing up for telecasting the India-Australia series slated for October.

Zee had said that it would start telecast of its sports channel -- Zee Sports -- from October 2, which happens to be its twelfth anniversary.

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