The BCCI's marketing committee, which met to draft the tender invitation, has incorporated a clause which bars channels with less than three years experience in cricket telecast from bidding for the rights of matches in India for the next four years.
The clause is seen as a move to debar Zee TV with whom the BCCI fought a long drawn legal battle last season.
A BCCI source confirmed that the draft invitation had the 'three-year' clause but said it did not target any particular channel.
"It is just to ensure that the channel had the expertise to cover cricket tournaments," the source said.
For the first time, it is learnt, the BCCI has segregated the rights for each medium -- telephone, mobiles, broadcast and Internet broadband.