Elections hit, IPL flop in TV ratings

Published: Tuesday, April 21, 2009, 10:55 [IST]
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 Is IPL-2 a flop show?

Mumbai: Is IPL turing out to be a flop show? The viewership numbers compiled by a research agency aMap indicates that IPL matches are struggling to attract Television viewers.

DLF IPL 2009 - Fixtures | IPL 2009 Points Table

According to aMap, the first match of IPL II managed only 3.6 per cent ratings against 4.3 per cent last year. However, it reported better viewership on the second day at 3.9 per cent and 3.5 per cent as against 2.9 and 3.4 last year.

Similarly, according to another viewership rating agency TAM, the TRP for the two matches on the first day of IPL II was at 5.55 per cent and 5.54 per cent, as against 8.21 per cent last year (only one match was played on day one of IPL 2008).

General Elections are the one main reason that distracts views from the IPL. Data released some viewership rating companies indicates more people watched the developments in the political arena than cricket on the first two days of the Indian Premier League (IPL).


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