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Mixed luck for TV ratings in IPL4

Published: Monday, May 30, 2011, 12:00 [IST]
 
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Mixed luck for TV ratings in IPL4


According to a TV viewership measurement agency, the IPL-4 final between CSK and RCB held on Saturday, notched up a rating of 5.8, up from 5.6 that was the rating for last year's final. The final clash in Chennai was also the highest rated match this season.

"It's a jump of 123 per cent on the average ratings of all matches of IPL-4, which is 2.6. With Net Reach of 19.12 per cent, it is a jump of 36 per cent more than the average Net Reach, which is 14 per cent," a release by aMap said.

"With 55 minutes of time spent per viewer in the finale, it is 40 per cent higher than the average time spent of 33 minutes per viewer in IPL-4. With 30 per cent market share in the finale, it's a jump of 52 per cent over the average market share of 19 per cent," it stated.

Oneindia Cricket

Read more about: ipl4, trps
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