Mumbai, Nov 21: Cricket legend Sachin Tendulkar's farewell Test has emerged as the highest rated match on TV in India in the past eight years.
The match garnered 1739 average TVTs, which remain unmatched since 2005. The two Test series against the West Indies, broadcast by Star Sports, had the maximum channel share across all genres during the six playing days of the series. In addition, www.starsports.com attracted 3.5 million visitors during the two matches.
"We are humbled that the maestro's farewell series was played on our network and wanted to give him a befitting farewell. I am happy to note that cricket fans have appreciated our efforts," Star India head of sports business Nitin Kukreja said in a statement Thursday.
Tendulkar played his 200th and final Test at Mumbai's Wankhede Stadium. The match lasted three days from November 14 to 16. India won by an innings and 126 runs to clinch the two-Test series 2-0 againt the West Indies.
The 40-year-old Tendulkar retired from cricket after playing for 24 years at the international level. He made his Test debut against Pakistan in 1989.